Short Biography

I am a UX researcher currently pursuing PhD in Innovation with User Experience at Worcester Polytechnic Institute. My PhD research focuses on User Experience. My research interests are augmented reality, internet of things (IoT), accessibility and eye tracking. I am working on multiple research projects focusing on use of augmented reality and IoT to improve user experience of products and services. Along with that, I believe augmented reality itself needs to have a great user experience since it is changing the way we interact with the world around us.

Prior to entering the PhD program, I received MS in Information Technology from WPI and BE in Electronics and Communication from Sanghvi Institute of Management & Science. While pursuing MS, I worked as an intern in User Experience and Decision Making Lab, WPI for two years and gained extensive knowledge of conducting user experience experiments, prototype development, eye tracking and remote testing. I also trained several graduate students who used remote testing on their projects in the UXDM lab. Currently I am working as TA for User Experience and Information Technology courses and as RA in User Experience and Decision Making Lab, WPI.

Academic Positions

  • 2017 - present Research Assistant

    User Experience and Decision Making Lab
    Worcester Polytechnic Institute

  • 2017 - present Teaching Assistant

    Foisie Business School
    Worcester Polytechnic Institute

  • 2015 - 2017 Graduate Intern

    User Experience and Decision Making Lab
    Worcester Polytechnic Institute

Selected Publications

Effect of Social Media Product Reviews on Buying Decision When Presented in Augmented Reality

International conference on HCI in Business, Government, and Organizations. HCII 2018. Lecture Notes in Computer Science, vol 10923. Springer, Cham
Prateek Jain, Adrienne Hall-Phillips, Soussan Djamasbi
Publisher's website

Transforming User Experience of Nutrition Facts Label – An Exploratory Service Innovation Study

International conference on HCI in Business, Government and Organizations. eCommerce and Consumer Behavior. HCII 2019. Lecture Notes in Computer Science, vol 11588. Springer, Cham
Prateek Jain, Soussan Djamasbi
Publisher's website

Creating Value with Proto-Research Persona Development

International conference on HCI in Business, Government and Organizations. eCommerce and Consumer Behavior. HCII 2019. Lecture Notes in Computer Science, vol 11588. Springer, Cham
Prateek Jain, Soussan Djamasbi, John Wyatt
Publisher's website

Skills

UX Research
UX Design
Programming
IT Management and Leadership